Menstrual hygiene management (MHM) is a subject of deep concern in most developing countries, where women, especially rural women, face challenges in acquiring hygienic absorbents, clean water for washing and a private space for changing. Every month they are forced to opt for unhygienic ways to catch the flow and hide signs of menstruation, without caring for their own health and well-being.
The provision of low-cost sanitary napkins to women in rural areas is not an answer to the myriad problems they face in menstrual management. Apart from the need for a mechanism for ensuring the quality of the products and reducing the environmental cost of non-reusable products, the need is for a change in the attitude towards menstruation. It is because this is a taboo topic ruled by religio-cultural conventions that rural women face not only discomfort but also problems linked to reproductive health.